Top 5 Business Finance Apps on iOS in the UK: Q4 2024 Performance

The fourth quarter of 2024 saw interesting trends in the business finance and solutions category on the iOS platform in the United Kingdom. Here’s a look at the performance of the top five applications based on their weekly downloads, revenue, and active users.

QuickBooks Self-Employed from Intuit Inc. experienced fluctuations in weekly revenue, beginning at approximately $78K and showing a dip mid-quarter before closing at around $64K. Weekly downloads started at 1.3K, declining to a low of 69 in early December, with a slight recovery to 222 by the end of the quarter. Active users displayed a general upward trend, starting at 15.7K and peaking at 17.9K before slightly dropping to 15.9K.

Invoice2go: Easy Invoice Maker, published by Invoice2go.com, maintained a relatively stable weekly revenue, hovering around $44K to $49K with a notable dip to $29K towards the end of December. Downloads were consistent, ranging from 144 to 405 weekly, while active users decreased from 264 to 173 over the quarter.

QuickBooks Business Accounting, also by Intuit Inc., saw its weekly revenue starting at $45K and decreasing to approximately $30K by year-end. Downloads remained strong, particularly in December, peaking at 3.2K. Active users increased significantly from 28.2K to 34.1K by mid-December, ending the quarter at 30.9K.

Invoice Maker Tofu & Estimates from GetPaid Inc. showed steady revenue growth, with weekly figures fluctuating between $10K and $14K. Downloads varied from 602 to 1.3K, while active users maintained a steady increase, closing the quarter at 17.2K.

Invoice Maker Estimate Billdu by BILLDU LTD started with a weekly revenue of $10.6K, peaking at $10.7K before ending at $6.4K. Downloads ranged from 137 to 271 weekly. Active users saw minor fluctuations, ending the quarter at 379.

These insights are based on data from Sensor Tower, where more detailed analytics can be explored.